Username Post: T-MODE is seeking a Marketing Director        (Topic#1611)
rednecko 
Con Regular

Loc: Rednecksville, USA
Reg: 01-02-07

02-11-10 12:24 PM - Post#6512    

-MODE is expanding its staff and we’re searching for a Marketing Director to help us spread the goodness that is T-MODE to the anime and gaming masses. We’re looking for a creative person who thinks inside the box, outside the box, underneath it, through it and all around it! You should also be able to develop and execute your brilliant ideas with ease.

As T-MODE’s Marketing Director, your primary goal is to effectively promote the convention in order to increase the public’s awareness of T-MODE, and to thereby increase attendance. Basically, you’re responsible for doing stuff that will make people want to attend T-MODE! Staff members are also expected to work prior, during, and after the convention.
Qualifications

* Proven experience in marketing or advertising (direct experience in areas of popular culture is a plus)
* Passionate about marketing and brand building
* Creative thinker who can work within limited budgets
* Ability to work well with a team and independently with little supervision
* Ability to juggle multiple projects and deadlines in a fast-paced environment
* Must have reliable access to the internet and be able to respond to emails within 72 hours
* Professional demeanor, excellent interpersonal skills and a drive to get things done

Responsibilities

* Develop and implement a consistent and persistent marketing strategy that effectively reaches our target audience and communicates the T-MODE brand
* Work with T-MODE’s Media Liaison to coordinate promotional information and materials for press outlets, and to arrange for a media presence at promotional events
* Collaborate closely with other T-MODE departments to market various aspects of the convention, such as Events, Guests, etc.
* Coordinate T-MODE’s booth presence at other events. This includes securing our presence at the event, promoting our booth appearance prior to the event, arranging our booth display, and developing fun activities for our booth.
* Manage T-MODE’s online presence via our blog, forums, and social networking websites. Also establish/expand our presence in an appropriate manner on other anime/gaming related websites, like Cosplay.com.
* Arrange for the massive and relentless distribution of T-MODE promotional items, such as flyers, magnets, etc.
* Organize pre-registration giveaways, including securing prizes for the giveaways
* Oversee our anime/gaming club outreach program
* Assist the Media Liaison during the convention and ensure proper photographs/filming of the event for marketing purposes
* Be willing to assume other responsibilities as needed

Benefits

This is a non-paid, volunteer position. However, we do offer the following benefits package for your time:

* Complimentary membership for yourself and a guest
* Staff crash space
* Special staff badge
* Free T-MODE 2010 t-shirt
* Behind the scenes access
* Fame and glory beyond belief
* 9.2 steps closer to world domination
* The never-ending gratitude of the Vice Chairman

Please email a copy of your resume to info@tmode.org. You should also include an overview of your marketing strategy for T-MODE, as well as an explanation as to why you should be T-MODE’s Marketing Director. In-person interviews are required and will be scheduled at our Katsucon booth.

T-MODE is an anime and gaming convention in Arlington, VA (Metro DC) on April 16-18.

Edited by PatrickD on 04-27-10 03:29 PM. Reason for edit: No reason given.

 
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